The B2B distribution sector is slowly gaining traction in Africa, with the majority of its achievement being attributed to the Covid-19 pandemic.

As such, consumers order things online and have them delivered to their place of business or a specific area.

Orderin, a South African B2B delivery-as-a-service (DaaS) business, secures a pre-Series B fundraising of ZAR71 million (US$4.7 million) to enable Its infrastructural expansion and improve its last-mile delivery service.

Following earlier rounds of investment between 2018 and 2021, the money secured in this current round increases total investment to R303 million (US$19.85 million).

In the near run, Orderin will utilize the funds to expand its specialized DaaS technology with its present customer base, launch DaaS for SMMEs in the medium term, and create a flywheel for its long-term intent of giving a forum for all kinds of businesses to obtain a diverse range of inexpensive e-logistics services.

Orderin, which was founded in 2013, is one of South Africa’s largest on-demand delivery businesses, with clients like McDonald’s and Pick n Pay.

READ ALSO - Senegalese Startup Secures $4.5M Pre-Series A Round

E-commerce has been continuously climbing the ladder over the previous few years, according to Orderin CEO Thembani Biyam, but the COVID-19 pandemic has expedited this trend.

Customers have demanded that businesses provide simple, rapid, and often even free delivery choices.

Biyam went on to say that promoting infrastructure expansion and development will not only boost last-mile delivery but also make it increasingly accessible to enterprises.

This is particularly true for SMMEs, which may find it difficult to compete successfully with more established businesses on this front, but who may also lead to a new e-commerce era.

(Source)